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qr code IN THE WILD movie poster fail

qr code IN THE WILD movie poster fail

by Kevin Mullett | Aug 26, 2011 | big stuff, fail, internet tools, little stuff, marketing, marketing tools, qr codes in the wild

When people tweet me #QRCodesInTheWild, which you are welcome to do, I always try to analysis if it is an effective use of the technology and follows various marketing principles.

should ONLINE INFLUENCE be an exclusive club

should ONLINE INFLUENCE be an exclusive club

by Kevin Mullett | Aug 16, 2011 | internet tools, marketing, marketing tools, social, un-common sense

Online influence measurement and analytic services are all the range in this hyper social media aware age we find ourselves in, but should online influence be an exclusive club?

Fort Wayne’s 101 Connectors Includes Friends

Fort Wayne’s 101 Connectors Includes Friends

by Kevin Mullett | Jun 27, 2011 | curate this, marketing, networking, social

The Journal Gazette released their list of Fort Wayne’s 101 Connectors on Sunday. To be honest I had forgot that I had filled out the questionnaire until staring at the list of those selected in Sunday’s paper.

the term SOCIAL MEDIA EXPERT overused & over-vilified

the term SOCIAL MEDIA EXPERT overused & over-vilified

by Kevin Mullett | May 23, 2011 | all about me, marketing, social, un-common sense

After avoiding the conversation publicly, or at least in print, for well over a year I am finally giving my 2 cents worth on the whole “social media expert” argument. To be abundantly clear, my take is that the word has been both overused and over-vilified. Furthermore I find the whole discussion silly. That is not a dig, just an opinion.

Fort Wayne SEO featured speaker on SEOChat

by Kevin Mullett | Apr 28, 2011 | all about me, marketing, SEO, social, twitter

About a month ago, while participating the twitter chat #SEOChat, I was asked to be a featured speaker / guest.

what SOCIAL MEDIA EXPERTS build for themselves, may not be what you get

what SOCIAL MEDIA EXPERTS build for themselves, may not be what you get

by Kevin Mullett | Jan 6, 2011 | marketing, SEO, skewed views, social, twitter, un-common sense

A short thought on the subject of boasting by social media and search engine optimization experts.

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